PHILANTHROPY & ESG EFFORTS
Team Liquid and its professional players and content creators have a developed community and significant reach. In my opinion with this sizable audience comes a responsibility to take measures that aim for a better world - there is a responsibility to use our voice for good.
I feel fortunate to have contributed to this by building upon our previous charitable programs to initiate and organize the philanthropy projects listed below.
Sharing these projects and my contributions within them is not meant as a means for myself or for Team Liquid to pat ourselves on the backs; I’m not aiming to boast these initiatives as some sort of accomplishment to increase positive sentiment for the brand or myself.
The only reason I share these initiatives in my portfolio is because I consider these the projects I’m most proud of. While I work mostly as a photographer, these campaigns to me seem the most important in terms of their impact on a world that's bigger than myself. Therefore, I have to share what experience I have previously gained in order to achieve my goals of working more and more on philanthropy and ESG/CSR efforts.
Disclaimer:
February, 2023
Team Liquid and its content creators have a very strong community, which all came together in the days following the devastating earthquakes in Turkey & Syria.
After my initial pitch, I was given the green light to lead this project. Together with multiple stakeholders within Team Liquid I organized charity streams throughout the following weekend and ended up raising over 35.000$ for Doctors without borders.
It was my first time leading a campaign that would span multiple departments within the company and I’m really happy for what we achieved through collaboration behind a common cause.
Turkey & Syria Earthquake Relief Streams
April, 2024
My goal when pitching & creating this campaign along with my colleagues was not just to raise money. We also wanted to focus on spreading awareness and educating about environmental sustainability within Team Liquid and it’s community. In this campaign I led the overall project and collaborated with colleagues from almost every department at Team Liquid to ensure that everything would come together in the way we envisioned.
During Earth Day and the days leading up to it we organized charity streams, produced social content and released an article outlining our efforts and educating our community on ocean conservancy and the importance of initiatives like Earth Day.
On top of content creators and professional athletes joining the cause, Team Liquid itself matched donations up until 5.000$. In total we managed to raise 11.258$, which directly supported this year’s Earth Day mission: Planet vs. Plastics.
Earth Day 2024 - Charity Campaign
This page will get longer in the future, I promise :)